Thursday, 21 March 2013

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to full product?


My magazine designs



What have yuo learnt about technologies from the process of constructing this product?



How did you attract/address your audience?


who would be the audience for your media product?


What kind of media insitution might distribute your media product and why?


How does your media product represent particular social groups?










In what ways does your media product use, develop or challenge forms and conventions of real media products?



Friday, 1 February 2013

Overview of Magazine Industry


Overview of magazine Industry
Unfortunately for magazine publishers, the two main sources of revenue, advertising and circulation, fell during the economic recession and have struggled during the slow recovery. As the economy weakened in 2008 and 2009, advertising spending fell as companies tried to protect profits. Meanwhile, demand for publications contracted as many people cut back spending because of shrinking disposable income. In 2012-13, industry revenue is forecast to decline by 4.6% to £6.7 billion. 
Rank
Name
Circulation[16]
Publisher
1
Asda Magazine
1,980,740
Publicis-Blueprint
2
Tesco Magazine
1,928,687
Cedar Communications/Omnicom Group
3
1,354,761
4
1,274,035
5
Tesco Real Food
1,216,875
Cedar Communications/Omnicom Group
6
Morrisons Magazine
1,137,383
Result Customer Communications
7
901,036
8
Sense (RBS)
834,954
9
803,555
10
617,411
Top 10 most popular magazines in the first half of 2011

Tuesday, 29 January 2013

Magazine Publishers


Magazine Publishers
In the UK, there are 4 main publishers of magazines; IPC Media, Bauer Media Group, Conde Nast and Future Publishing. All of these companies a whole range of magazines, including music magazines.
IPC Media
Founded in 1958, IPC Media is based in London, and has published famous magazines such as; NME, Nuts and What’s on TV. They tend to aim more at the working class when publishing, which is why the magazines tend to be cheaper.
Bauer Media Group
Founded in 1875, Bauer is a multinational publishing company, based in Hamburg, Germany. Some of the famous magazines they have published include; 4Music, FHM and Q. The target audience still appears to be working class, although they magazines published by Bauer Media Group may also appeal to a more middle class audience.
Conde Nast
Founded in 1909, Conde Nast is a magazine publishing company based in New York. They publish magazine such as; Vogue, GQ and Tatler. The target audience is different for Conde Nast, as they aim more at the middle class, and so publish more expensive and classy magazines.
Future PLC
Founded in 1985, and based in Bath, Future PLC isn’t as globally known as the other three publishing companies. However, some of the magazines published are still well known, such as; Official Xbox Magazine, and Total Film. Future PLC tends to aim at a younger audience.

Tuesday, 20 November 2012

Advertisemtents Mood Board



In my opinion, this mood board is what a typical young teenaged girl wants her life to be like. It takes into account most of their material wants, as well as some food that they may enjoy as well. I think make-up would make a good advertisement for my magazine, so I put in on the mood board first, as many young teenaged girls nowadays have started to wear make-up, in order to make themselves look/act older. They may have had this influence by an older role model, such as a big sister. Next I looked at the types of clothes they either wear or aspire to wear. Most young teenaged girls wear Hollister clothes, with some of them being able to afford the more expensive Jack Wills. However, the teenaged girls who come from a working class background may not be able to afford these luxuries, and so may wear clothes such as the ‘JLS’ hoodie, or the One direction t-shirt. I chose pink converse as a typical shoe to be advertised in the magazine as almost all girls like pink, as well as converse, so this shoe would be ideal. I think that tickets for a popular artist would be a good advertisement to include in my magazine, so I chose Justin Bieber, a young male artist who appeals to most of the mainstream audience. An advertisement for horse-riding lessons may appeal to less readers than a ‘JLS’ hoodie for example, but it would appeal greatly to the upper or middle classes, as most young teenaged girls would live to ride a horse. Finally I included advertisements for electronic goods on my mood board. I chose the iPhone for the phone advertisement, as it is probably the most wide-selling phone across the world, so would appeal to a larger audience. I also included a iPod adaptable speaker, which also appeals to a large target audience, as most young teenaged girls will have either an iPhone or iPod nowadays. 

Colours Mood Board


All of the colours present in these pictures could be classed as ‘girly’ colours. Most of the pictures contain pinks and purples, colours typically associated with girls. As my magazine is mainly aimed at young teenaged girls, I will probably be using a mix of pink, purple, white and black when I create my magazine. This will give the magazine a more ‘girly’ feel, with the white and black still making it look professional and not as tacky as if the magazine were just pink and purple.