Tuesday, 29 January 2013

Magazine Publishers


Magazine Publishers
In the UK, there are 4 main publishers of magazines; IPC Media, Bauer Media Group, Conde Nast and Future Publishing. All of these companies a whole range of magazines, including music magazines.
IPC Media
Founded in 1958, IPC Media is based in London, and has published famous magazines such as; NME, Nuts and What’s on TV. They tend to aim more at the working class when publishing, which is why the magazines tend to be cheaper.
Bauer Media Group
Founded in 1875, Bauer is a multinational publishing company, based in Hamburg, Germany. Some of the famous magazines they have published include; 4Music, FHM and Q. The target audience still appears to be working class, although they magazines published by Bauer Media Group may also appeal to a more middle class audience.
Conde Nast
Founded in 1909, Conde Nast is a magazine publishing company based in New York. They publish magazine such as; Vogue, GQ and Tatler. The target audience is different for Conde Nast, as they aim more at the middle class, and so publish more expensive and classy magazines.
Future PLC
Founded in 1985, and based in Bath, Future PLC isn’t as globally known as the other three publishing companies. However, some of the magazines published are still well known, such as; Official Xbox Magazine, and Total Film. Future PLC tends to aim at a younger audience.

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